Digest // 20.02.2020



If you just read one thing…

Dan Barkers connected his brain to Twitter and all of his ecommerce and digital expertise is slowly being leaked out one tweet at time:


01 Inspiration

This is how to post on Instagram – @dresserman

02 Book

Let My People Go Surfing – Patagonia


03 Article

What type of entrepreneur are you? – Shopify


04 Numbers

Retail sales grow overall in January, with online +4.9% – Internet Retailing


05 In Depth

Subject line split tests: which performance metric matters most? – phrase


06 Podcast

Re:Platform – Bi-weekly podcast with practical advice and guidance for re-platforming.



“The more you know, the less you need.”

Yvon Chouinard, Let My People Go Surfing


This format was shamelessly borrowed from The Chicken Shed Chronicles, the best email that lands in my inbox each week. Sign up for it here on the Do Lectures website.

About the author

Simon Lilly

Award winning ecommerce and digital marketer with over 20 years experience. Ranging from enterprise e-commerce platform management and digital marketing strategy through to website re-designs and launches.

By Simon Lilly

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